About

Locally Owned – Family Operated

Celebrating over 40 years in business!

NAL’S is proud to be a locally-owned and family operated paint center serving Worcester and Central Massachusetts for more than 40 years.  The friendly knowledgeable staff takes great pride in providing outstanding customer service. When you visit NAL’S you’ll leave feeling knowledgeable, satisfied and confident that you’ve chosen the right Benjamin Moore products and tools to produce the excellent result you deserve.

NAL’S Paint Center has been a staple of the Greater Worcester paint and decorating community for more than 40 years. Founded in 1973 by Natale “Nal” Santora and his wife Mary, NAL’S is now owned and operated by Nal’s son David Santora and his wife, Jeanne.

NAL’S reputation for providing expert knowledge has proven to be a major factor in the successful growth and expansion of a family business competing against national chain stores.

“We’ve built our reputation by taking care of our customers and selling superior products.  We live in the communities we serve, and we want people to know that we care about them and their projects. We are excited to expand into the towns of Shrewsbury and Leominster, and expect the acquisition of Economy Paint to be an easy task,” said David Santora, a life-long resident of Shrewsbury. “The business and customer service philosophies of the Santora and Epstein families are very similar: provide expert advice, first-class service, and superior product knowledge.”